Hello and welcome
We’re an award winning creative marketing agency.
We bring brands to life in a digital world. Using multiple channels we make consumers feel and act differently.
Give us a try. We’d love to change the shape of things for you.
We have a new Creative Partner - Rich Coggin joins us this week
As part of a re-structure of our creative team we have appointed Rich Coggin as our new Creative Partner. Rich joins from AIS where he worked with SONY PlayStation Europe, Sony Music BMG, SKODA and Vodafone. He is a multi-award-winning Creative Director and his list of awards includes a Cannes Golden Lion, 3 Creative Showcases, 4 BIMAS and a DMA Gold.
It’s been a great year!
From a talking monkey to wagging tongues, we’ve been working on a wide range of exciting projects. Have a look at our new show reel, it’s just a taste of some of the exciting stuff that’s kept us busy in 2013.
Making eye contact
There is a scene in Rainman when Charlie Babbitt deals a deck of cards face up in rapid fire fashion to his autistic elder brother Raymond. Charlie retains a handful of 10 or so cards and asks his brother to tell him what he is holding in his hand. Raymond proceeds to get every single card right. So follows a hurried dash to the nearest casino to capitalise on the gambling potential that this throws up...
The Bottom Line of Social
Somewhere in his anthology of quotes, David Ogilvy quips of advertising, “If it doesn’t sell it isn’t creative”. While his ‘sell or else’ rhetoric about advertising is still true, it has failed to translate into the modern media environment...
Spinnaker appointed as digital agency for iNTERTAIN
Following a four stage pitch process Spinnaker has been appointed by iNTERTAIN, one of the UK’s leading high street hospitality companies, operating 35 bars and comedy venues nationwide. Spinnaker will be originating and implementing a new digital strategy for the company’s Walkabout chain of Australian-themed bars. The bars specialise in offering food, sport, live music and late night partying...
Spinnaker Win Middlesex University Brand Transformation Brief
Spinnaker has been appointed, following a four-way pitch, to create a new brand campaign for Middlesex University. Spinnaker is tasked with originating a new creative campaign designed to create cut-through in a saturated advertising space and connect with students on a more emotional level. The creative projects bold statements about the university’s achievements, and challenges prospective students to take another look at all that Middlesex University has to offer. The media is being handled by McCann Birmingham....
There’s more to film marketing than just a trailer
These days any major film studio is going to have some kind of online element included in their marketing campaign. Often that means a trailer...
Spinnaker wins a BEST award!
Our Amazing Spider-Man campaign has won a 'merit' at the MAA BEST awards under the 'Best digital innovation within a campaign' category
Let's talk digital ROI
Justifying digital spend has always been a hot topic but in the current economic climate and with a few years of social under many brands’ belts, CEOs everywhere need to be shown that the budget is being well spent....
Google interviews Spinnaker over Skyfall ad
Recently, Google’s Creative Sandbox interviewed the Sony Pictures team in a live Hangouts event, discussing the use of new and experimental DoubleClick Rich Media technology...
Spinnaker creates digital first for The Amazing Spider-Man
To celebrate the release of The Amazing Spider-Man Spinnaker, has created a world media first for Sony Pictures Releasing UK, Google and YouTube. We have created a game that not only functions in the Masterhead of YouTube, but also connects the user’s smartphone...
Wendy Hook rejoins us as our Client Services Director
Wendy worked at Spinnaker previously as an Account Director and then Group Account Director between 2004 and 2008. She left Spinnaker then to spend some time living in New York, where she worked for an independent digital agency called Heartbeat Ideas, which has since become part of the Publicis Group. While there Wendy reported into the SVP of Client Services and Strategy, leading the client services team and working alongside the head of the planning and analytics department. After five years out there Wendy decided to come back to the UK and is now to head up the Clients Services team at Spinnaker and lead its development, whilst acting as a senior point of contact for strategic direction for the agency’s clients including AB World Foods, Middlesex University and Walkabout Bars.